Your brand plays a key role in your marketing efforts. If you find yourself asking, “What is a brand?”, you probably don’t have one. Your brand is a message that you are sending to the world. This message tells the [...]
As you may know, adding content to your website increases your site’s search engine optimization, also known as SEO. Search engines will scan your web pages and index the information that they find. When someone performs a search, using the [...]
Doing business over the Internet offers many advantages, such as being able to work anywhere and having a vast market to work with. That doesn’t mean that you have to stick to online publicity. There is still much to gain [...]
In late 2005, a website named “Squidoo” launched. Squidoo is a way for people to share information with others. Users can create a page, also known as a lens. Each lens has its own topic. A user can create a [...]
When it comes to writing content and blog posts, there is a question of how personal you should get. Your customers are looking for information on your products and services, right? Therefore, you should keep everything business focused. However, one [...]
If you have a home-based business, it can be difficult to draw the line between “working hours” and “time off”. It can be especially difficult during your family’s vacation. While you may be ready for a vacation and a break, [...]
If you have never set up a website, you may not realize how tricky it can be to keep things organized. It can be especially difficult if you plan to have a lot of content. Starting things off in an [...]
You may have heard of the saying, “If you don’t ask for it, you’re not going to get it”. Well, if you want to know what your customers want, ask them! An “Ask Campaign” is a marketing strategy that you [...]
I've had much success using Dlvr.it to curate and publish fresh content into my Twitter channel and most recently have been leveraging Dlvr.it newest "promoted stories" feature. Dlvr.it is a tool that has been on the market for the past [...]
You have probably come across many articles, books, and audios that stress the importance of setting goals. Hopefully, you have taken the time to sit down and write out goals for yourself. But are you writing SMART goals? SMART goals [...]
